Opracafé

Web Design
Project Overview
Opracafé is a mobile coffee ordering app designed to attract, engage, and mostly, help Customers who have tight schedules and don’t have the time or expertise to prepare coffee for themselves. Opracafé endeavours to deliver the best of healthy and coffee around the world.
My Contributions
Conducting researches, conducting interviews, conducting usability studies (moderated and unmoderated), digital wireframing, low and high-fidelity prototyping, accounting for accessibility, and iteration on designs.
Interviews were conducted by me, and also I created empathy maps so as to understand the users I’m designing for and as well as their their needs. A primary user group identified through research was busy students and working adults who are on very tight schedules and have no time to prepare meals.It was later confirmed that these aren’t the only factors that limits users from preparing their coffee but also factors like the knowledge/expertise, interests, and also that users love to get things done easily, just at a tip of their fingers.
User Research Summary
Jan 2023 — June 2023